Bill Gross is the founder and CEO of Idealab, a technology incubator headquartered in Pasadena, CA. In the last 15 years, Bill and Idealab have created more than 100 technology company, including 8 IPOs and more than 35 acquisitions. Bill pioneered the invention of paid search, or “Price-Per-Click” advertising when he founded Goto.com in 1998. The company was renamed Overture in 2000 and was acquired by Yahoo in 2003. Bill also created the first online city guide called CitySearch in 1995, and the digital photo management software Picasa which was acquired by Google in 2004.
Bill also created a number of Cleantech companies, including eSolar, Energy Innovations, RayTracker (acquired by First Solar in 2010), Aptera, and Energy Cache.Bill is also currently CEO of UberMedia, a company focused on deepening relationship and building economic value with social media.
Bill was also a serial entrepreneur before starting Idealab, creating successful companies in high school, and while pursuing an engineering degree at Caltech. He sold his company GNP Development to Lotus Development Corporation in 1985. In 1991, he started educational software publisher Knowledge Adventure, creator of the Jumpstart Series of educational software, which he subsequently sold to Vivendi.
Bill currently serves on the boards of 10 companies in the areas of social media, robotics, automation, software, and renewable energy. In addition, he serves as a Trustee on the Board of Directors at the Art Center College of Design and his alma mater, the California Institute of Technology.