Amélie Bourgeois-Dagues

Direct Marketing & Internet Director
Disneyland Paris

I graduated from HEC Paris in 1998 with a major in Marketing and have since then developed a career in the travel/leisure industry both in France and in the UK. My first job was with Air France in Paris where I worked on the IPO then in Pricing. In 2001 I moved to London and was one of the first full time employees of Opodo; I took part in the launch of the first 3 websites (Germany, UK, France) as their Pricing Manager. Back to Paris end of 2003, I spent 5 years in the leisure travel agency business, first at Thomas Cook as their e-commerce Manager, then at Carlson Wagonlit Voyages as the Marketing and e-commerce Director. I joined Disneyland Paris in 2008 as their Direct Marketing & Internet Director; I am in charge of the B2C websites, Digital Marketing, Social Media Marketing, the prospect and customer database management and the CRM programs, on a pan-European basis.